Unplugged is a fast-growing experiences startup offering 3-night cabin escapes surrounded by nature. Co-founders Hector and Ben launched the business in December 2019 with a mission to help people digitally detox from hectic lifestyles. Guests' phones are physically locked away for the duration of the trip, letting them fully disconnect.
Demand surged from launch, accelerated further by the post-COVID UK staycation boom. Existing cabins were booked out months in advance, forcing the team to turn away customers during their busiest period.
Meeting that demand meant constructing and furnishing new cabins, which required upfront capital expenditure. As a relatively new business, they needed fast, flexible funding to move quickly.
Lenkie worked with Unplugged's platform provider to access their bookings data and underwrite the business in hours. On the strength of that data, Lenkie provided a cash advance with repayments made as a percentage of revenue over time. No personal guarantees, collateral or security were required, and the money was in their account within 4 days of getting in touch.
The journey
01
Bookings data access: Lenkie connected with Unplugged's platform provider to understand the business in hours
02
Flexible cash advance: funding structured with repayments as a percentage of revenue, with no personal guarantees or collateral
03
Funds deployed: capital landed within 4 days, and construction on new cabins began
Hector Hughes
Co-Founder, Unplugged
Unplugged used the cash advance to start construction on additional cabins and now operates 6 locations around London. Monthly revenue has more than doubled as a result of reacting quickly to demand. With an ongoing Lenkie relationship, the team can access further capital instantly to invest ahead of their summer peak.
135%
revenue growth
4 days
from first contact to funds received
6
cabin locations around London
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