Fast Track Foods: Flexible finance to fund seasonality peaks and surging demand

May 2, 2025

Fast Track Foods Ltd has been a trusted wholesale supplier of fresh and frozen meats, fish, and speciality foods to caterers, restaurants, pubs, and takeaway shops across Shropshire since 2012.

Under the leadership of Jazlyn, who became sole director in 2020, the business has taken advantage of Lenkie’s credit facility to expand its product range, diversify revenue streams and experience enormous growth.

The cash flow challenge of wholesale meat supply

Fast Track Foods is experiencing surging demand, driven by both seasonal trends and a growing customer base. At the same time as offering opportunity, however, seasonality can also be a tricky thing to manage for any growing business.

Its bestselling products see higher demand between April and September, as restaurants and food retailers prepare for increased summer footfall. An additional sales spike occurs in November and December, fuelled by holiday-driven bulk orders.

To keep up, the company sources high-quality goods from suppliers in Turkey and Ukraine, securing the best prices through bulk purchasing. However, these suppliers require upfront payments before stock is dispatched, meaning Fast Track Foods must tie up capital before generating revenue. At the same time, its customers operate on 30-day credit terms, creating a gap between when it's possible to pay suppliers and when the business can receive payments.

With demand outpacing available capital during peak seasons, Fast Track Foods needed a funding solution to seize growth opportunities, invest in more stock, and ensure it never missed a sale.

Finding a flexible solution with Lenkie

When Jazlyn partnered with Lenkie, she was looking for a way to better manage cash flow and scale Fast Track Food’s operations. By accessing Lenkie’s credit facility, she could buy in bulk, secure supplier discounts, and maintain steady stock levels - especially during peak seasons.

Given the unpredictable nature of deliveries and the inevitable customer delays caused by an international supply chain, Lenkie’s facility has given Fast Track the flexibility to plan ahead and ensure sufficient inventory without stretching working capital. Since it sources products locally and internationally, requiring payments in USD, EUR, and GBP, Lenkie’s multi-currency payment capabilities made it easy to pay suppliers directly, eliminating delays and currency conversion challenges.

With a flexible funding line secured, Fast Track Foods has been able to maintain its twice-weekly delivery schedule, ensuring reliable service to its 100+ customers while avoiding stock shortages.

Testimonial

"Being able to pay suppliers early or in bulk has helped us secure discounts, a massive advantage for us as a growing business. Using [the Lenkie] platform to access the credit facility is incredibly easy, and it's been a great support for our business.”

— Jazlyn, Director, Fast Track Foods Ltd

"Fast Track Foods is a prime example of a thriving small business that simply needed the right financial flexibility to unlock its full potential. Jazlyn has built a strong, reliable business with growing demand, but like many wholesalers, cash flow constraints were limiting its ability to scale. At Lenkie, we’re proud to support businesses like Fast Track Foods - giving the team the funding they need to secure bulk discounts, manage seasonal demand, and keep their supply chain moving without disruption."
— Sanjeev Jeyakumar, CEO, Lenkie

Keeping the international orders flowing

With a strong trading history and growing demand, Fast Track Foods is now looking beyond its existing supplier network to secure high-quality products at competitive prices.

Lenkie’s multi-currency invoice processing enables Jazlyn to explore new supplier partnerships in international markets, streamlining transactions in supported currencies without upfront payment constraints.